Brands I Love

I love seeking out independent brands that allow for a more creative and individual style. It also feels important in this age of global concern to support smaller brands, closer to home.

To save you time and bother, see below some of my favourite niche brands and what’s more, by using the individual code (featured below each brand), you can receive a discount on every price!

The Chapel Collection is a carefully curated collection of beautiful clothes and accessories. Apart from its own collection it also works to promote young designers in India and South East Asia.  

The Chapel Collection showcases traditional crafts, hand loom, block printing, embroidery, the use of natural dyes, where possible. All fabrics used are either silk, cotton, linen and wool. Only natural fibres.

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10% Discount Code: TOLSTOY10

“As a devotee of traditional techniques, I adore Chapel Collection’s dresses with their smocking and patchwork patterns. I’ll be wearing this dress everywhere – from London to Kyrgyzstan to Greece!


Katherine Hooker’s iconic style derives from reinventing timeless classics with a modern silhouette. Made in London, each piece is expertly handmade by experienced tailors, using carefully sourced fabrics from renowned mills in the British Isles and Europe. 

Like Katherine herself, the designs are wholly individual: vintage East Coast America fuses with contemporary England, glinting with subtle references to people and places that have sparked her creative vision along the way. 

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10% Discount Code: Tolstoy10

“I love KH for her timeless, tailored elegance. This linen jacket is a piece I shall be wearing all summer, with jeans, skirts and dresses, and it’ll last me for many, many years – I can imagine wearing it on my travels for work to Central Asia when things are back to normal!”


Alex Gore Browne is a British knitwear designer and knit consultant. Based in England, she shapes unique pieces by hand on a range of industrial knitting machines, continually creating new structures with new techniques and new combinations of yarn. She is inspired by, and never confined by, the boundaries of knitting. Her work is as innovative as it is refined.

Since its inception, fans and wearers of the brand have included style icons Madonna, Kate Moss, Sienna Miller, Jacquetta Wheeler, Amber Heard and Victoria Beckham, who said “Alex Gore Browne is one of the best young knitwear designers around”.

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10% Discount Code: Tolstoy10

“I have a passion for all knitwear and Alex Gore Browne is one of my favourite brands, with the coolest, quirkiest details. I adore the ruffles, bows and scalloped edges and wear them with jeans or out to dinner in the evenings.”


Anna Mason clothes are feminine, wearable and timeless. Classic yet modern, a romantic nod to the past, with a youthful attitude that is relevant to the lifestyles of women today.

With the needs of the modern woman and her real life situations in mind, Anna’s clothes offer authentic day to day dressing solutions for the here-and-now that become ‘go to’ wardrobe favourites. Each season the collection has a distinct, directional silhouette that flatters and frames in a unique colour palette, using classically beautiful fabrics. Where possible Anna uses British fabrics and this remains constant season-to-season. Nonchalantly elegant & slyly modest you will always be effortlessly well dressed in AM.

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10% Discount Code: Tolstoy10

“I love Anna Mason’s designs for their unashamed femininity and flattering silhouettes. This high waisted, floral ensemble will be seeing me through lockdown and many another summer!


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